Robot Ida is a purely women's collection. The Ida watch is a piece of jewelry that pays tribute to Czech glassmaking artistry and world-renowned design.
The Robot Ida watch was designed by star of the Czech design scene, Lucie Koldová. It embodies elegance and artistic mastery, inspired by the work of glass artist František Vízner. Specifically, it reflects the form of Vízner’s iconic pointed bowl. Its shape is echoed in the specially shaped steel case of the watch, giving it a dynamic yet timeless look.
The watch bears the name of František Vízner’s daughter, Ida Víznerová, who preserves and exhibits her father’s work. It has thus become a symbol of patronage in art and the artisanal excellence of Robot watchmaking. In a campaign by photographer Petr Jandera, the face of the Ida watch is top model, philanthropist, and visionary Tereza Maxová, who deeply resonates with the ideals of supporting the arts.
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